$5K ”Market Adjustment“ for my 22 Z71. That was a metro area but rural metro area North TX about 75 minutes North do Fort Worth. Then the common adjustment and popular option was Rear Seat Entertainment if you can believe that. First choice was a 6.2 WITHOUT RSE. During my search window there were a lot of in transit models. 5.3 W/O RSE, 5.3 With RSE, 6.2 W/O RSE and sliding center console or 6,2 WITH RSE….this was the beginning of the Sliding center console constraint. Dealer didnt try to hide it and showed me how to use my Costco $1000 and GM Mikitary $500 so that took some of the sting out of the adjustment. Between the $1500 and the higher trade in value the mark up was mostly mitigated. The only other in stock reference was same dealer with Suburban HC White. I really wanted the Midnight Blue/Joey Black combination and the Z71 model. Yes I accepted the adjustment and came with pretty much everything available equipment/option wise available for the 22 Z71 at the time. This was also before the heated seat and sliding center console constraints hit.
Would not have minded the illuminated logo but not the end of the world.
Takeaway……..The Market Adjustment” will probably be around a while for all manufacturers or at least some dealers. Could be variable based on….well,,,,,market and vehicle. The other moral is this and yes I will include myself in this theory……..
The only thing more criminal that the dealers charging $29K MA on a Bronco is the customers who pay It. It can be any vehicle but logic is the same. Next previous IN Stock model was in OK and they wanted over $8K mark up in a even smaller metro area. Granted it was a 6.2 with RSE but no Sliding console which I would get more use out of than RSE. I might have got suckered in, if the one that I wound up purchasing had not been in stock during the transition time.