Is GMC Price Protection a Thing? Price Has Changed.

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program4444

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Hi all -- I swear I read on here - and saw an article on GM Authority - that GM is offering price protection on 2023s. Is that true?

Here is my situation, I bought a Yukon XL Ultimate and at time of order I was given the order sheet showing the MSRP including destination. Now the car is done and ready for pickup and they are claiming I have to pay the new window sticker price and there is no protection -- you just float the cost and what ever it ends up being it ends up being.

That is something like $1,400 difference.

Can someone set me straight? Thanks!!
 

StephenPT

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Does your order sheet say "Order Type: SRE - Retail Sold" on it? If so, you should have price protection. If it says "Retail Stock" then you do not have price protection.
 
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program4444

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Why would a dealer invoice say retail stock instead of SRE - Retail sold?
 

CodyWy

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Retail sold - a customer order at time placed.
Retail stock - dealer ordered it ( not a customer order at time placed with GM).
 
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program4444

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Just looked at the order. Retail stock. Why they would do that I’m not sure. It’s to my spec and they took a deposit before they placed the order.

They are going to talk to the new car manager, but it didn’t sound promising. Might sound crazy to y’all but I’ll walk over this. It’s not even about the money, it’s the principle.
 

StephenPT

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Just looked at the order. Retail stock. Why they would do that I’m not sure. It’s to my spec and they took a deposit before they placed the order.

They are going to talk to the new car manager, but it didn’t sound promising. Might sound crazy to y’all but I’ll walk over this. It’s not even about the money, it’s the principle.
Good! Dealers need more people to walk away from car purchases. Whether it's over market adjustments, price protection, or something else - the more dealers actually have to "earn our business" the better this will all be in the long run for us buyers.
 

bunky319

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As the earlier post suggested *supposedly* GM changed the policy to include Retail Stock orders. But at the end of the day it is up to the dealer whether or not they honor this protection. I heard of cases where a customer had a "Retail Sold" order and the dealer did not offer any price protection after an increase. It seems as though these policies are really for the dealer's benefit and not so much for the customer's benefit. It gives the dealer more flexibility to "win sales" when price becomes a factor against the competition. But if they know they have a guaranteed sale to you, they may be less motivated to seek that price protection unless you really push them.

As to why the dealer submitted a "Retail Stock" order--there is more flexibility to sell to someone else if you decide to walk. But if you put money down then yeah, I would have insisted on a "Retail Sold" order.
 

s4cruiser

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If you put money down and they did retail stock then that’s pretty f’ed up.

The dealer I recently placed an order with was up front about their process where all orders are done retail stock…but they require no deposit and they honor supplier pricing. They are a smaller dealer and I’m sure want stock when allocations are allotted to them vs having GM accept an order and it sit waiting for a constraint item. Gives them a bit more control of the order process. They also don’t add meaningless crap like door guards, etc. to pad their profit. Trade offs I guess.
 
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program4444

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So get this, I was just told they order all customer orders as retail stock because they got burned on a retail sold order. So their attitude is “oh well”. They are not willing to offer any concession. Such a scam. I think they’ll keep this car, although I’m sure they don’t care as it will sell fast.
 

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